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Increasing profits doesn’t necessarily require going viral on TikTok, striking the perfect influencer partnership, or discovering a ground-breaking addition to your product suite. Likewise, it doesn’t always involve meticulously trimming expenses. While these approaches can be effective, there are sustainable and inspiring strategies that can help grow your wellness business while maintaining the integrity and values you’ve worked tirelessly to establish. In this article, we’ll explore powerful tactics that not only enhance your bottom line but also prioritise customer value and satisfaction.
The Therapeutic Goods Administration (TGA) is the regulatory body responsible for ensuring the safety, efficacy, and quality of therapeutic goods, including supplements, in Australia. As a supplement marketer or manufacturer, it’s essential to understand and adhere to TGA regulations to avoid penalties and maintain consumer trust. In this article, we’ll provide an overview of the TGA regulatory framework and offer guidance on how to navigate the marketing of supplements in compliance with these regulations.
Breaking into the corporate speaking market can be a challenging yet rewarding endeavour, offering numerous opportunities to share your expertise and make an impact. With the right strategies, you can differentiate yourself and find success in this competitive field. In this article, we’ll explore 10 unique ways to enter the corporate speaking market, from leveraging LinkedIn and webinars to collaborating with industry associations and developing a unique speaking niche.
As a health and wellness expert, your goal is to empower and educate people to make informed choices about their well-being. However, striking the right balance between sharing accurate scientific information and making it interesting and accessible to the masses can be challenging. In this article, we’ll offer guidance on how to share this information without diluting your expertise, or the science behind it.
In the constantly evolving world of marketing, it’s essential for businesses to consistently develop new strategies to reach their target audience. One critical aspect of successful marketing is understanding customer pain points and then showing your customer how your solutions address their needs. In this article, we’ll explore the thinking process behind generating innovative marketing ideas and how to effectively address customer pain points through targeted messaging.
Breathe innovation into your health retreat business with these eight unique ideas, each designed to engage, inspire, and rejuvenate your clientele. Whether it’s within or outside of the retreat experience, discover how these strategies can boost your business while nurturing the mind, body, and soul of your current and future guests.